Guest Authors Stories

Ginsburg’s Podcast Preview

Ginsburg’s Podcast Preview: ‘Social Media Marketing’ as a multi-tactic strategy

Editor’s note: The opinions expressed in this commentary are the author’s alone. If you’re new to either podcasts or this occasional column, click here for background information. We preview specific podcasts to reveal their topics, formats and lessons from listening. Featured Podcast This podcast is the backbone of Social Media Examiner, a California-based host of…

Ashley Hand

Letter to the editor: Former KC innovation officer weighs in on new short-term rental law

The following is a letter to the editor written by former Kansas City, Missouri, chief innovation officer Ashley Z. Hand in response to a recent series of Startland articles focused on Kansas City’s new short-term rental regulations. All opinions in the commentary are the author’s alone.  I find it interesting that there is no discussion…

April Boyd-Noronha

April Boyd-Noronha: Quest Moffat talks Project United Knowledge’s STEM inspiration

Editor’s note: The opinions expressed in this commentary are the author’s alone. My columns this month feature four minority-owned STEM businesses in the Kansas City metro. The cool thing about each of these businesses? They include at least one (if not more) aspect of the STEM concept — science, technology, engineering, and math. For the…

The Laya Center coworking spa

April Boyd-Noronha: Coworking spa stretches expertise from growth hacking to crystal therapy

Editor’s note: The opinions expressed in this commentary are the author’s alone. My columns this month feature four minority-owned STEM businesses in the Kansas City metro. The cool thing about each of these businesses? They include at least one (if not more) aspect of the STEM concept — science, technology, engineering, and math. For the…

Lesa Mitchell, Techstars Kansas City

Techstars’ Lesa Mitchell: Non-sexy sectors are ripe for disruption

Editor’s note: The opinions expressed in this commentary are the author’s alone. In the process of looking for a new crop of companies to invest in on behalf of Techstars Kansas City, I thought I should highlight the type of companies I think are undervalued and critical to our economy. In 2017 we invested in…