Crema

Video: How to write a great elevator pitch for investors and your team

Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.  Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective…

Video: How to use the lean model canvas for fun and profit

Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here. Starting a business, or launching a product is really hard. Most people will tell you to first come up with…

George Brooks: Two words that can change your business

Some of the biggest moments in any business start with two simple words: What if? After these words, great opportunity can follow. Businesses have started, discoveries made, and movements ignited around this simple curiosity. These words help find the right problems to solve. They help discover the best solutions. They may lead to failure or…

Crema co-founder Dan Linhart: Effective company culture is more than just beer on tap

Editor’s note: The opinions expressed in the commentary are the author’s alone.  Collaborating with a team is the most rewarding aspect of my work. There is just something awesome about doing great work with individuals that are diverse in skill and perspective and are aligned with the purpose behind the endeavor. Getting to that point,…