Byron Ginsburg
How entrepreneurs are using podcasts to become thought leaders, empower founders
Audiences are moving from eyeballs to eardrums, said Addison Price, and entrepreneurs need to evolve their messaging to compete in a new arena of online engagement. “What’s going to happen when Instagram just isn’t Instagram anymore? What’s going to happen when your Facebook audience just migrates someplace else? Because it will happen,” said Price, podcast…
Freelance Exchange plans expo for gig-economy creators, panel on hiring solopreneurs
An expo this week in Johnson County will put the work of freelance creators on display, as well as offer insight into the minds of Kansas City solopreneurs, said Cami Travis-Groves. The FX Portfolio Showcase — set for 10:30 a.m. to 2 p.m. Friday at the Johnson County Arts & Heritage Center — is expected to…
Ginsburg’s Podcast Preview: The Minimalists offer surprising connections to startups
Editor’s note: The opinions expressed in this commentary are the author’s alone. If you’re new to either podcasts or this occasional column, click here for background information. We preview specific podcasts to reveal their topics, formats and lessons from listening. Podcasts are heard weekly by nearly 50 million listeners age 12 and older, according to…
Ginsburg’s Podcast Preview: Business of Story adds power to purpose
Editor’s note: The opinions expressed in this commentary are the author’s alone. If you’re new to either podcasts or this occasional column, click here for background information. We preview specific podcasts to reveal their topics, formats and lessons from listening. Featured Podcast If you manage a business or organization, you surely have a story to…
Ginsburg’s Podcast Preview: ‘Social Media Marketing’ as a multi-tactic strategy
Editor’s note: The opinions expressed in this commentary are the author’s alone. If you’re new to either podcasts or this occasional column, click here for background information. We preview specific podcasts to reveal their topics, formats and lessons from listening. Featured Podcast This podcast is the backbone of Social Media Examiner, a California-based host of…
