Startups Stories
Traditional marketing tactics fail to wow consumers, Boomn startup says
If an idea doesn’t prompt a “Heck yeah!” response from the team at Boomn, it gets an “Um, no” verdict, said Ryan O’Connell. A data-driven and performance-based digital marketing company, KC-based Boomn works primarily with ecommerce brands. Such clients range from food and beverage companies to TV and YouTube personalities, said O’Connell, Boomn’s chief operating…
Video: ‘Have you eaten?’ KC Pinoy adds food math to flavorful Filipino fare
Editor’s note: The following content about Chrissy Nucum’s KC Pinoy is sponsored by Mid-Continent Public Library but independently produced by Startland News. KC Pinoy food truck’s last customer of the day was aptly named: Lucky. “We’ve had a good enough day to break a hundred [dollar bill],” owner Chrissy Nucum told the diner at the…
Hungry Sprint Accelerator startups bite into corporate partnerships at Demo Day (Photos)
Winning a mother’s trust is a big deal, said Michael Moran, founder of MoPro, a high-protein, low-sugar Greek yogurt that was among the 2018 Sprint Accelerator cohort’s dairy-centric startups. But what’s perhaps even better than earning Mom’s blessing? Winning financial support from a key backer. Dairy Farmers of America announced a partnership with MoPro Tuesday…
Can KC founders replicate success with WeWork Creator Awards?
After two area founders snagged sizable cash prizes in past contests, a global coworking giant is re-igniting the WeWork Creator Awards competition to recognize entrepreneurs’ work. WeWork plans to dish out at least $238,000 and up to $634,000 in awards to the Eastern United States’ region, which includes Kansas City in this year’s contest parameters. WeWork…










